Tide PODS – Following Directions

We set out to show that new Tide PODS work so well, you can skip all those other laundry steps.

 

Tide PODS Free & Gentle

When your kid wants to be a superhero, sensitive skin doesn't have to hold her back.

 

Tide PODS 2.0

Everything you need to do laundry now fits in the palm of your hand…

Tide PODS 2.0

… and it cleans better than before.

 

Agency: Saatchi & Saatchi NY
ECD: Paul Bichler
CD: Daniel Lobaton
Copywriter: Zach Schweikert
Art Director: Jill Archibold